Case Studies

The Alice Smith School

Modern Hire


The Alice Smith School was established in 1946 by Mrs. Alice Fairfield-Smith to provide expatriate children with a high-quality education in Kuala Lumpur and is the oldest British school in Malaysia and one of the oldest in South East Asia.

The Alice Smith School offers an enriched English National Curriculum through to (I)GCSE and A-Levels including the AQA Baccalaureate and employs 154 teaching staff, with a teacher to student ratio of 1:10.

Recruitment Context

Before implementing our video interviewing solution, the team used Skype to interview over 100 candidates for academic roles each year. With candidates based worldwide, interviewing across time zones was a challenge, and arranging panel interviews to include all stakeholders was not possible. Therefore, the hiring managers were reliant on the interviewer’s notes, giving a minimal impression of the candidates. Also, the team found that Skype was wasting time and money.

All academic positions are advertised on TES. Shortlisted candidates are then reference checked before being invited to interview. Once video interviewing was implemented, candidates were made aware of the job’s process in the ad. The Principal, Vice Principal, and relevant Head of Department are involved in reviewing the video interviews, and only those that all stakeholders agree are suitable are invited to a face-to-face interview.


Stakeholder Feedback

Stakeholders love the new process. Our solution enables them to decide which candidates they want to invest time in meeting face-to-face and, based on what they have already seen, allow them to decide on specific questions to ask the candidates.

“They love it. Now the team get to comment on the candidate videos and can have specific questions to ask the candidates.” Jaime Thistleton, Vice Principal – Our Staff, Primary Campus


Feedback from Candidates

After completing the video interview, feedback from candidates to the school was a good experience. The candidates also mentioned the flexibility of completing the video in their own time, with no need to take time off work to accommodate time zone differences. The following quotes were the candidates who volunteered to complete a survey made available to all candidates interviewing for The Alice Smith School.

“This was my first video interview experience and, though challenging, is a great learning experience.”

“It is very efficient and to the point. I like that the times are limited so that answers focussed on the point. “ 

“Fantastic initiative and makes the scheduling of interview very appealing to both employer and employee.”

“Very positive, from the personalization all the way through. The experience made me feel valued as a user.”


The team found using our solution very convenient to invite candidates whenever it suited and could re-watch the videos as needed. Our solution enabled the team to engage more stakeholders in the decision-making, which has resulted in a higher quality of candidates chosen for a face-to-face interview.