Case Studies

Cargill

11/24/2019

Client

Cargill provides food, agriculture, financial and industrial products and services to the world. Together with farmers, customers, governments and communities, they help people thrive by applying their insights and over 150 years of experience. Cargill’s 155,000 employees in 70 countries are committed to feeding the world in a responsible way, reducing environmental impact and improving the communities where they live and work. Cargill use automated video interview for volume recruitment primarily for its graduate, university placement and traineeship roles.

Problem

Improved Selection Process

The rationale for adopting video interviewing was to improve the accuracy of their selection. The assessment centers’ conversion rates were typically low and often necessitated running additional events that impacted the business on an operational level.

Implementing Video Interviewing has enabled Cargill to:

  • Replace phone interviews
  • Remove the need for Hiring Managers to travel to campuses to conduct on-site interviews
  • Reduce the number of Assessment Centers and candidate interviews

“Our conversion rate wasn’t very strong, and we had to run additional Assessment Centers. This means taking staff out of business for the day, which can impact our production, which in turn impacts our customers, all these knock-on effects. With Modern Hire, we have been able to reduce the number of candidates we meet thus reducing our hiring managers’ downtime from their operational work.” – Cara Walker, Talent Acquisition Specialist HR Shared Services, Cargill

Solution

Assessing Soft Skills

Walker maintains that “the telephone interviews were not finding the soft skills. Video Interviewing gave us another insight – how they react and engage with the camera. It’s quite subtle but certainly effective for assessing soft skills.”

Results

Time Savings

With a 33% reduction in interview time (compared to phone interviews), not to mention allowing time for scheduling and perhaps 10% no-shows, video interviewing has resulted in time savings for Cargill.

Employer Brand

Walker maintains that video interviewing has a positive impact on its employer brand in terms of the branding capabilities of the Modern Hire account and the convenience it offers to candidates to choose when and where they complete their interviews.

“We now have better candidate selection. We can assess if they will be a good cultural fit aside from their skills and education. It [Video Interviewing] is more realistic, like a face to face interview.” 

“I love that we get to package up Cargill and brand ourselves professionally. With the information we provide along with our videos,  Modern Hire allows us to sell ourselves. The Cargill account looks smart on the platform, and that gets candidate buy-in.” – Cara Walker

The Candidate Experience

The following is derived from survey responses made available to all Cargill candidates.

  • 95% satisfaction with the Candidate Experience
  • 100% would complete a video interview again
  • 92% completed their interviews at home

“It was an innovative way of doing an interview, which I enjoyed.” 

“Convenient, as it can be done at any time.” 

“Very convenient especially for people outside of England.”